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Quasure - A 20-year journey accompanying the health of the Vietnamese people

12/11/2024

(Dân trí) - Not just a brand of cakes and nutritional products, Quasure has been a companion for diabetics, dieters, and health-conscious individuals for nearly two decades.

Founded from the collaboration between the Bibica candy brand and the National Institute of Nutrition in 2001, the Quasure brand launched its first nutritional products - the Quasure Light product line, a nutritional solution for diabetics, marking the beginning of a promising brand.

From the very beginning, Quasure has established its position with the mission of providing scientific, safe, and convenient nutritional solutions that meet the needs of the Vietnamese people.

Important milestones

2001: Bibica was the pioneer in signing with the National Institute of Nutrition on April 11, 2001.

2005: launched the first nutritional products such as Growsure baby food, Mumsure, and Hi Spring diet jam... opening a new era for the Vietnamese nutritional food industry.

2006: continued to improve the nutritional product line with Growsure baby food, Netsure High Calci milk powder, Quasure Light, Mumsure, Makesure.

2007: Quasure expanded into the confectionery sector with Bibica's nutritious mooncakes.

2008: completed the nutritional product line for diabetics - Quasure Light with a low glycemic index (GI).

2017: Bibica unified the nutritional brands Netsure Light, Hura Light, Nutri-bis Light under the Quasure Light brand.

2023: Quasure Light launched new, modern, eye-catching packaging with a larger weight.

2024: continuing to affirm its leading position in the nutritional food sector, Quasure expands its brand with many new products to meet the increasing demands of consumers.

Quasure - The journey of 20 years accompanying the health of the Vietnamese - 1

Quasure and the nutritional journey of nearly 2 decades.

Pioneering product Quasure Light and the trust of millions of customers

For nearly 20 years, the Quasure Light product line - a nutritional solution for diabetics has established its position and gained the trust of millions of customers across Vietnam. Quasure Light's diverse product range, from nutritional cereals to sponge cakes (flavors of green rice, strawberry, and gấc) or milk-flavored cookies, is not only delicious but also developed based on nutritional science.

Quasure Light is formulated and clinically tested for glycemic index (GI) by the National Institute of Nutrition. Accordingly, Quasure Light products belong to the group of foods with a GI index (≤ 55%), ranging from 25.8% - 39.1%, safe for people with diabetes, prediabetes, and those on diets.

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The Quasure Light product line - a nutritional solution for diabetics.

The product uses isomalt, a dietary sugar derived from beets, with a mild sweetness, low calories, low GI, and does not cause tooth decay. Currently, isomalt is widely used in many countries around the world such as Australia, European countries, Japan… in the production of sugar-free candies and chewing gum, lozenges…

In addition, Quasure Light also supplements many essential micronutrients such as natural fiber, folic acid, vitamins A and C.

Two packs of any Quasure Light product provide 10-15% of energy, equivalent to a snack, without raising blood sugar levels. Currently, Quasure Light is available in stores, supermarkets, and distribution agents in 63 provinces and cities, providing convenience for consumers.

Quasure and product development orientation closely aligned with consumer needs

Pioneering with high-quality products such as the nutritional solution product line for diabetics - Quasure Light, the Quasure brand has been and continues to contribute to bringing health and joy to millions of consumers.

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The Quasure Light product has received much attention from consumers.

Each product under the Quasure brand is the result of dedication and effort from a team of experts, combined with scientific research, to ensure the provision of essential nutrients. "Quasure uses safe, natural, and healthful ingredients, allowing you to use them with peace of mind. The balance between product quality and the special nutritional needs of each consumer group is the top criterion that Quasure aims for," a brand representative shared.

Looking to the future, Quasure stated that it will continue to strive to expand its product portfolio to meet the diverse nutritional needs of users; expand the market, bringing Quasure to even more consumers; invest in research and development, continuously innovate and create to bring advanced, convenient, and high-quality products to consumers.

For detailed information, refer to https://www.facebook.com/QuasureBibica

Source: Quasure - The journey of 20 years accompanying the health of the Vietnamese | Dan Tri Newspaper

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